At Vyond, I work cross-functionally with the marketing, sales, product, customer success, and business development teams as the sole marketing designer to conceptualize and design visual content. I work on various projects that reach all of our customer touch points from white papers, email banners, landing pages, conference booth, video assets, all while managing our visual brand standards.Check out Vyond
Vyond’s online animation software allows businesses to easily create professional animated videos for all industries. I work with a tight-knit and highly collaborative marketing team, of dedicated individuals.
I work closely with the Digital Marketing Manager to design engaging and fun email experiences. We experimented and A/B tested many iterations in order to see which designs created the most conversions.
Along with our Marketing Communications Manager, I designed a 20-page white paper in support of our Vyond The Surface campaign. In collaboration with TRUE Global Intelligence, we conducted a nationwide survey that represented 1,000 adults. I condensed and designed these findings into our final white paper - Norms for a New Normal: Adapting to a Post-Pandemic Workplace. For more information visit: https://www.vyond.com/resources/research-and-stats-remote-work-internal-communications-2021/
I designed stickers and sticker sheets for our conferences and as swag giveaways for our customers. Designs were based off of assets from the Vyond Studio library.
One of my goals was to create social content which highlighted our employees from various teams. I created original illustrationsfor these designs and did personal outreach to each new employee. My goal was to get representatives from each of our global offices from San Mateo, Taiwan and Hong Kong.